AT&T is now offering HBO for free. Here’s why

If you’ve been thinking about subscribing to HBO so you can watch “Westworld,” “Game of Thrones” and other hit shows, AT&T is hoping a new promotion will lure you to its service.

The cellphone carrier announced Wednesday that it will throw in a subscription to HBO for free if you sign up for Unlimited Plus, AT&T’s top-tier unlimited data plan.

The deal starts Thursday, and is eligible for new and existing AT&T customers. A single line on Unlimited Plus costs $90 a month, and it costs about $185 a month for four lines. Under the plan, customers receive 10 GB of mobile hotspot tethering, and online video can be streamed in high definition.

[Verizon is reportedly planning a new streaming TV service]

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